It’s estimated that there are over 1.8 billion websites on the internet. While anyone can create their own page, the important question is to determine whether your website has any real value or not. If you’ve decided it’s time to sell your page, or you’re having trouble establishing your authority online, now may be the time to boost your website’s value. To help, here are five things you can do today.
Purchase a Premium Domain Name
If your goal is to boost traffic to your page and increase your website’s value, investing in a premium domain name is the way to go. Not only are they easy to spell, short and memorable, but a premium domain name will also give your page a significant competitive advantage. This can help your page rank higher in search engine results too.
Create High-Quality Content
One of the fundamental points of a website is to give search engines and online visitors answers. This means you need to ensure your content is up to scratch, informative, and relevant to your page. Creating valuable content will show potential customers that you’re an expert in your field. Great visual content can boost customer enthusiasm, increase conversions, and drive user engagement. Creating eye catching content is just as important as factors like the age and niche when it comes to understanding and boosting your website’s value.
Showcase Customer Ratings and Testimonials
When visitors click on your page, they need to feel confident and assured that you’re a reputable website. Therefore, showcasing customer ratings and testimonials is one of the best ways to boost your website’s value and show you’re trustworthy. Make sure you have a page solely dedicated to customer testimonials, so visitors can check out what others have to say about your brand.
Get Backlinks
Another sure-fire way of building your website’s value is by getting backlinks from high authority pages. Doing so will make your domain more authoritative. This helps rank your website better in SERPs and boost traffic too. If you’re unsure how to get backlinks, the best place to start is by guest posting. Engaging with other bloggers and website owners in your field can be a fantastic way to form relationships, and most importantly, get links from partner websites.
Optimize Your Website for Mobile
It seems like just about everyone owns a smartphone in 2021. This means you need to keep up with consumer habits and ensure your website is mobile-friendly. If you fail to do so, you will likely lose tons of traffic, not to mention revenue. If users have a hard time navigating through your website on their devices, they will go elsewhere, which in turn decreases the value of your page. A mobile-friendly website will make your page more available, improve the user experience, and increase sales.
Build an Email List
If you’ve decided that it’s time to sell your page, having an email list in place will be a precious asset. An email list is designed to target a specific group of people, such as your target demographic. To boost conversions, you can send out relevant offers to subscribers, rather than cold emails that will otherwise be relegated to the trash can.
Use an SSL Certificate
For customers to put trust in your website and feel safe and secure, using an SSL certificate is a must. This shows the user that they’re protected when navigating through your website. An SSL certificate offers a range of other benefits too, such as encryption of data. While an SSL certificate isn’t the cheapest, if you want to boost your website’s value, getting one is a no brainer.
Regardless of what kind of website you own, if you want to build a better presence online, or sell up, establishing your website’s value and doing what you can to boost it will prove beneficial in the long run.
